Restaurant Realty Company

California's Largest Restaurant Business Brokerage - Specializing in Sales, Acquisitions and Leasing of Restaurants, Bars and Nightclubs
 
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Mailing Address:
21 Tamal Vista Blvd.
Suite #201
Corte Madera, CA 94925
Phone: 415-945-9701
Fax: 415-945-9702
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October 1999
Volume 1, Issue 5

The Advantages Of Reporting All Of Your Sales

By reporting all of your sales you will have a better opportunity of maximizing the value of your business when you sell your business for the following reasons:

1.  The value of your business is largely determined by the financial statements you will be presenting to a prospective buyer. If all of your sales are reported you will show higher profits which will increase the value of your business as the value of your business is largely determined by a multiple of yearly profits.

2.  A prospective buyer will view your business with more credibility and is more likely to believe the representations and disclosures you are making regarding all aspects your business in terms of the operating, marketing and financial aspects of the business.

3.  It will be easier for the buyer to get third party financing such as bank loans, SBA loans or private investor financing.

4.  The buyer will be much more objective in evaluating the future upside potential of the business.

5.  You will sleep better at night!!!!


When Is The Best Time To Sell My Restaurant, Bar And/Or Club

 

I frequently get asked this question and my response is always that it doesn’t matter what time of year you put your business on the market. If you are working with an effective broker that maximizes the following marketing practices such as: regular newspaper advertising, mailings, fax campaigns, targeted telemarketing, Internet research, etc. you should be able to sell your business anytime of the year. In 1998 I sold several businesses in December and well as in January.

An aggressive broker based on my experience is busy all year long though tax season, holiday season, etc. if the broker is constantly marketing his inventory. It is true that there are lulls such as during the last two weeks of the year, the couple of weeks before income taxes are due etc. but by and large excellent brokers are busy all of the time.

 


Restaurateur of the Quarter - Jack Krietzman Of Jackson Fillmore Trattoria (S.F.) And Cucina Jackson Fillmore (San Anselmo)

 

Last year I sold Jack Krietzman a restaurant in San Anselmo which he transformed into the popular Cucina Jackson Fillmore. (337 San Anselmo Avenue, San Anselmo 415-454-2942) Jack, born in New Jersey, started working in the restaurant industry at the age of 18 in Boston as a delivery boy for a pizzeria. He moved back to New Jersey and became a waiter at Conrad’s Steak House in Atlantic City. After a year traveling in Europe, he moved to California and took his first job as a cook at McArthur Park under chef Gertz Boje, from 1975-77 and then had a stint at the infamous Vanessi’s on Broadway, from 1977-79, under chef Giovanni Leone.

He opened his first restaurant, Little Italy, in Noe Valley in 1979, where he was chef and partner. In 1985 he sold his interest in Little Italy, and opened Jackson Fillmore Trattoria, in the Pacific Heights neighborhood of San Francisco. He subsequently opened and closed two other San Francisco restaurants, LaFiammeta, and Vinoteca, in the early 90’s, all while running the ever popular Jackson Fillmore Trattoria. In December 1998 he opened Cucina Jackson Fillmore in downtown San Anselmo with his wife Donna.

Both of Krietzman’s restaurants are very successful with waiting lines every night. His success is a result of his talent for adapting rustic Italian faire for today’s health-conscious diner with regional specialties that you would find in tiny Italian neighborhood establishments. His wine list is weighted with Italian selections laid out in an easy to read and logical order. Jack’s love of cooking and attention to details in the front and back of the house produces excellent results as evidenced by his successful businesses.



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